by Rebecca | Planning/Strategy, Social Media Marketing
Are you posting on Instagram when the moment strikes you and then scrambling to find images to post? Is there no rhyme or reason to your Instagram posts? Are you struggling to have a cohesive feed that represents your brand? Have you thought about learning to schedule...
by Rebecca | Social Media Marketing
If you have an online business and you’re not on Pinterest, stop what you’re doing right now (yes, right now!) and go sign up. If you’re not familiar, Pinterest is an online pinboard where people “pin” all the things they want, dream and desire. This includes anything...
by Rebecca | Digital Marketing, Grow Your Business
Most people don’t like to admit when they’ve made a mistake, but I’ll ‘fess up…I made A LOT of mistakes when I started my online businesses. Especially marketing mistakes. But that’s how I learned what worked to get more traffic to my website and more...
by Rebecca | Digital Marketing, Influencer Marketing, Social Media Marketing
Influencer marketing is a great way to grow your online store and drive more traffic to it. When I was running Crafty Pie, I worked with bloggers all the time to promote my wedding invitation designs, new product lines, etc and get new customers. Recently, I’ve used...
by Rebecca | Planning/Strategy, Web Designer
You’ve spent a lot of time creating a great product, validating it and building your eCommerce website. You’re really proud of all of your hard work. But when you start driving traffic to your new site, your visitors are not converting into paying customers. What’s...
by Rebecca | Email Marketing, Klaviyo
If you have an eCommerce site, I highly recommend you use Klaviyo as your email marketing tool because it is the only email marketing software created specifically for eCommerce businesses. And they’ve made creating a Klaviyo autoresponder email really easy....
by Rebecca | Digital Marketing
If you have an online store, hosting a giveaway on your website is a great way to get the word out about your brand, get more subscribers on your email list and get more followers on your social media accounts. Maybe you just launched your website or have a new...
by Rebecca | Social Media Marketing
If you’re not familiar, Instagram is a photo sharing social network that has over 400 million monthly active users and 50% of people on the Internet have an Instagram account. Those numbers are huge and can’t be ignored if you sell anything online, so we have to pay...
Hello! I'm Rebecca. I love blogging about all things eCommerce, digital marketing and online businesses. Read more...